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Week Ten Newsletters--Blog Post One

I think it would be helpful and appropriate to send a monthly newsletter.  As I reach new customers that are at different stages of their recovery and seasons or holidays are good themes to tie into.  Plus, the “woman” power to write it would be comfortable on this timetable.

 

I am not on an email list for my competitors, but thanks to this class, I will check them out and sign up to learn about what they are doing.  

 

The content my business could use is information about the breast cancer journey, the process of reconstructive surgery, recovery and how patients get through it.   I can also include the fashion part of the business; fibers, manufacturing process, zippers used, colors chosen, fit and laundering.  In addition, customer feedback can be welcome content.


Communicatively,


Marla Hope

Comments

  1. I like how you would tie your news letters into the holidays with a monthly schedule. The seriousness of the subject is mind blowing and you have found a really good way to tie in warmth and understanding even into a news letter schedule.

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